Custom Software, AI Training, and Business Strategy for Small Businesses & Nonprofits
I'm an independent consultant helping small businesses, nonprofits, and individuals build custom software, learn to use AI effectively, automate repetitive work, grow their online presence, and sharpen their strategy and financials. Practical solutions tailored to your goals and your budget.
Free consultation. No commitment required.
How I Can Help
Five services designed to solve real problems for small businesses, nonprofits, and individuals.
Custom Software Development
Web apps, internal tools, integrations, and automations built for individuals and small businesses. I deliver fixed-scope builds without the overhead of a bloated agency.
Learn MoreAI Training & Workshops
Hands-on AI training for business owners, teams, and individuals. I teach practical prompt skills, tool selection, safe-usage practices, and adoption roadmaps that actually stick.
Learn MoreAI Automation & Productivity
I identify bottlenecks in your day-to-day operations and automate them using AI and traditional methods, so you spend less time on busywork and more time on what matters.
Learn MoreWebsites & Marketing
I design and improve websites and marketing (SEO, content, and campaigns) using AI and traditional methods to help you attract and convert the right visitors.
Learn MoreBusiness Strategy & Financial Modeling
I help small businesses and nonprofits set clear priorities, build financial models and forecasts, and design business models that actually hold up. Practical strategy you can act on, not a binder that sits on a shelf.
Learn MoreHow I Work
A proven process designed to deliver real results for your organization.
Discover
I learn about your organization, challenges, and goals through a free consultation.
Strategize
I develop a tailored plan with clear milestones and measurable outcomes.
Implement
I execute the strategy alongside your team, ensuring smooth delivery.
Optimize
I measure results, refine the approach, and ensure lasting impact.
Meet Eric
I'm Eric Nasalroad — every project here is one I work on personally. As a serial entrepreneur with a background as a COO, Marketing Director, and Department Chair, I've guided hundreds of founders and nonprofit directors toward clarity and control in their work.
More about me →Trusted by Small Businesses, Nonprofits & Individuals
Hear from clients I have had the privilege of working with.
“Eric has helped me not only grow and develop as a nonprofit leader, but he has also been crucial in the further development of our current programs and offerings to engage a wider audience in the Central Valley. He has helped the dreams I have for our organization and involvement in our community to become a reality with his knowledge, skills, and expertise. He is so encouraging and I look forward to every interaction. I recommend him all the time!”
Erin
Executive Director, Safe 2 School
“Not only was Eric instrumental in helping me get my business to a sustainable level, he continues to help me seize opportunities that I didn’t know were there. In fact, I recently purchased a book of business with an SBA loan. I didn’t even know that was an option before meeting Eric.”
Alex
Founder, T3Books.com
“Although I’ve owned rental properties in the past, I’ve wanted to take my real estate business to the next level. Eric walked me through my options to develop a “buy box” and to help me set specific goals for my investments. With the plan Eric helped me create, I’ll be purchasing my first out of state rental soon and I’ll be building my portfolio over the next few years!”
Brian
Real Estate Investor
“Eric has helped me not only grow and develop as a nonprofit leader, but he has also been crucial in the further development of our current programs and offerings to engage a wider audience in the Central Valley. He has helped the dreams I have for our organization and involvement in our community to become a reality with his knowledge, skills, and expertise. He is so encouraging and I look forward to every interaction. I recommend him all the time!”
Erin
Executive Director, Safe 2 School
Real Results for Real Clients
See how I have helped small businesses, nonprofits, and individuals achieve measurable outcomes.
Eastside Home & Garden
Eastside Home & Garden's outdated website was slow, difficult to navigate, and not mobile-friendly. They were losing potential customers to competitors with better online presences and had no way to capture leads or showcase their full product catalog.
Result: The new website transformed Eastside's digital presence and became their top source of new customer inquiries. Page load times dropped dramatically, and the business saw an immediate uptick in both online and in-store traffic.
200%
Increase in online leads
3x
Improvement in page speed
65%
More mobile visitors
#1
Local search ranking
Bright Futures Foundation
Bright Futures Foundation was struggling with declining donor retention and spending excessive staff hours on manual outreach. Their small team was overwhelmed by administrative tasks, leaving little time for relationship-building and program development.
Result: Within six months, the foundation saw a dramatic improvement in donor relationships and operational efficiency. Staff reported feeling more connected to their mission with less time spent on repetitive tasks.
40%
Increase in donor retention
60%
Reduction in admin time
3x
More personalized touchpoints
$45K
Additional annual donations
Ready to Get Started?
Schedule a free consultation and let's talk about how I can help you reach your goals. No commitment, no pressure -- just a conversation about what's next.
Free consultation. No commitment required.